Tracey Follows
founder and CEO, Futuremade; author, The Future of You: can your identity survive 21st century technology?

Tracey is a professional futurist, and runs Futuremade, the strategic foresight and futures consultancy, helping brands, businesses and organisations spot trends, develop foresight and fully prepare for what comes next. A writer, commentator and keynote speaker on futures, she has spoken at UN HQ in New York and closed at events such as Think With Google, TechFT Live and FarFetch’s Gathering. She is the author of the recently published The Future of You: can your identity survive 21st century technology?, published by Elliott & Thompson.
Follow Tracey at @traceyfutures
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